Enlightened Digital is your guide to everything at the cutting edge of technology from a group of women who share a lifelong passion for innovation. Here we will delve into the ever-evolving world of technology and the implications those constant evolutions have for the business sphere.

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What Is the Future of Facial Recognition Technology?

Facial recognition technology is most commonly defined as the method of identifying or recognizing the identity of a person by digitally scanning their face. The primary functions of this technology have been in security and surveillance, most notably by the police, governmental entities, and, increasingly, private corporations. Although supporters of this technology argue it will […]

World Password Day: How does your password measure up?

Another World Password Day has come and gone, without most of us even noticing. World Password Day is an effort to promote better password behavior, and it occurs on the first Thursday in May. The idea for the observance came from Mark Burnett, whose 2005 book “Perfect Passwords” encouraged people to have a “password day.” […]

How Technology Can Take the Stress out of Travel

Those of us with a healthy dose of wanderlust will often tout the benefits and thrills of travel. Traveling can help us break the cycle of work, commuting, and home life. In fact, according to a 2009 University of Kansas study, leisure activities such as travel have been linked to improved cognitive function and possibly […]

The Best Business Processes to Outsource

Businesses of all sizes should have expansion in mind when thinking about their short- and long- term goals. However as businesses improve and expand, they also face increasingly complex operational procedures. Outsourcing certain tasks within a business, such as facilities management, client support, and digital marketing, will bring you benefits by partnering with specialised businesses […]

4 Appealing Jobs for Freelancers

Since I began freelancing three years ago, I’ve had the opportunity to work with nearly a dozen high-growth companies. I’ve also never had to negotiate on the special prices I charge for my inbound marketing services. Because I’ve done such an effective job defining my value propositions, branding my company as an expert within our […]

Smartphones and the Environment

As Earth Day comes and goes this week, many of us will think about how our choices affect the planet. We might think about our home energy usage, our consumption of goods, our automobile’s fuel economy or even our food choices. From the impacts of industrial farming to the amount of garbage we generate, many […]

Generating Leads on a Tight Marketing Budget

Generating sales leads for your business goes hand-in-hand with brand outreach and having a strong marketing strategy. Many subject matter experts (SMEs) understandably struggle with their marketing budget, as their spending is prioritized for other departments. However, it’s still possible to maximize your marketing potential and utilize your in-house marketing team as much as possible. […]

Compliance versus Security Debate

ComplianceThere are many compliance regulations (e.g.,PCI, HIPAA, FISMA, GDPR), and some organizations have to deal with several of them concurrently. Compliance regulations are often very detailed, subject to frequent change, and many of the requirements are open to interpretation on how best to meet the requirement and demonstrate compliance. Most businesses face challenges when trying […]

2019’s Tech IPOs: High Stakes, Mixed Reception

In 2019, a number of high-profile tech companies have decided to leave the private sector and transition to publicly owned and traded entities. There are many reasons companies decide to make initial public offerings (IPOs), and there’s more to it than seeing your company’s shiny, new letters trending on the stock ticker. Typically, IPOs serve […]

Will Article 17 Kill the GIF?

Imagine if, every time you wanted to use a GIF or screenshot, you had to ask its copyright owner’s permission to post the content. In the European Union, this may soon be the case. On March 25, the European Parliament approved Article 17 (formerly known as Article 13), which requires online platforms to police copyrighted […]

That Commuter Just Flew By

That headline doesn’t contain a typo. If certain companies can deliver on their promises, commuters will soon have a new travel option: air taxis. The idea of an electric vertical takeoff and landing (eVTOL) aircraft is hardly new (after all, The Jetsons featured them in 1963); however the idea these vehicles could dominate the skies […]

Google Doodles: Beyond the Fun

This week marks the 30th anniversary of the world wide web. It seems like the perfect time to examine something that’s become synonymous with the web: Google. Google’s red, yellow, green and blue logo is now as recognizable as McDonald’s Golden Arches. And just like McDonald’s renowned logo, Google’s logo has changed over time. Google’s […]

Beyond Cryptocurrency: Blockchain Basics & Future Applications

If you’re like most people, you’ve probably heard of cryptocurrency. Bitcoin, Ethereum, Lightcoin, Ripple… The cryptocurrency market is filled with digital coins, some more volatile than others, with extremely high highs, and increasing lows. What you may not have heard as much about is the technology behind cryptocurrencies: Blockchain. I first started researching cryptocurrency and […]

The Evolving CAPTCHA

Remember when solving CAPTCHAs was child’s play? The first CAPTCHAs were puzzles that asked you to identify distorted letters and numbers to prove you were a human being. They were a mere annoyance on the path to websites you wanted to visit or payments you wanted to make. However, today’s CAPTCHAs are more challenging than […]

7 Things Your HR Head Should Be Doing Right Now

The HR department plays an integral role in an organization. Employee welfare, benefits, onboarding, personnel disputes, compliance with labor standards, compensation, social activities, and even recruiting typically fall under the purview of the human resources professionals. HR departments don’t work autonomously; executives often guide strategic initiatives to ensure the success of the department and the […]

Blockchain dApps: A Simple, Transparent Way to Complete Real Estate Transactions

In the not-so-distant past, it was not uncommon for business contracts to conclude with a handshake. The parties involved were expected to follow through on verbal agreements, and there was no need for strengthening the contract’s legal force with written agreements, guarantees, insurance policies, notary services, or public records. Although there are examples of simple […]

Heads Up, FaceTime Users: Are you being bugged?

If you use FaceTime to connect with your friends and loved ones, you may have to find another app or return to some more archaic forms of communication for the time being. Late Monday night, Apple disabled its Group FaceTime feature after multiple reports of users unknowingly being recorded by undetected third-parties. According to a […]

Art by Computers: How AI is Transforming the Graphic Design Industry

Artificial Intelligence (AI) is increasingly becoming mainstream in many industries such as medical, sports, entertainment, and now the graphic design industry. This is both exciting and scary for designers and clients alike since the capability and consequences of AI are still widely unknown. Every day, researchers and innovative companies are discovering how AI can be […]

Pro Tips for Leveraging Insights from Your Mobile CRM Software

Today’s business software is more powerful, accessible, and user-friendly than ever. This is especially true of customer relationship management (CRM) software, which has rapidly morphed from a simple contact database into an all-in-one sales management tool. For businesses that employ outside sales representatives, most of whom spend much of their time away from the office, […]

Trick or Treat: 5 Spine-Tingling Tech Trends

I don’t know about you, but as someone obsessed with tech who also loves all things spooky, one of my favorite shows to watch come Halloween time is Black Mirror. Besides being an undeniably brilliant show, the worst-case scenarios of permeative technology it presents are genuinely frightening. Although it may be a fictional show, it […]

Two Bit Circus is Redefining the Traditional Carnival

Can you imagine a time where traditional carnivals have become a thing of the past? Brent Bushnell and Eric Gradman can. Bushnell and Gradman are, respectively, the chief executive officer and the chief technology officer of Two Bit Circus, a new venture that wants to reinvent the carnival and perhaps social interaction as a whole. […]

No. Robots will not replace humans.

Robotic process automation will take over the litany of tedious tasks that slow us down. Robotic process automation (RPA) is transforming CX and customer care. Automating the repetitive, tedious tasks that often occupy personnel in back offices and customer-facing contact centers can provide meaningful benefits. It can reduce the need for a cumbersome back office, […]

Apple Attempts to Right Facebook’s Wrongs

Apple has joined the effort to educate and encourage voters ahead of the most highly-anticipated midterm elections in recent memory. In a press release posted on Monday, Apple called their new initiative “an easy way to follow the elections, with reporting from trusted sources curated by Apple News editors.” This endeavor is the latest in […]

Take a Look Behind the Internet’s Curtain with Oracle’s New Map

Oracle, the second-largest business software company in the world that’s best known for its cloud platform offerings, announced the launch of a brand-new “Internet Intelligence Map” last Wednesday. The map service “will help to democratize Internet analysis by exposing some of our internal capabilities to the general public in a single tool,” said Doug Madory, […]

Siri Shortcuts, Screen Time, and USDZ, Oh My!

I’m going to come right out and say it: LEGO was my favorite part of this year’s Apple Worldwide Developers Conference (WWDC) keynote. Yes, the conference that Apple junkies everywhere live for kicked off Monday at the San Jose Convention Center with a keynote that was largely focused on the release of iOS 12. Over […]

“We’ve updated our privacy policy.”

If you’ve found your email inbox to be more clogged than usual in recent weeks, you can blame that on the General Data Protection Regulation (GDPR), also known as the world’s strictest online data protection rules. You might think these regulations are a result of the recent Facebook-Cambridge Analytica scandal, but actually, this is a […]

Goodbye (for now), Klout

Dry your eyes, everyone: Klout, the Black Mirror-esque service that assigned a score to individuals on a 1-100 scale to determine the value of their online presence using social media analytics announced yesterday that it will be shutting down, effective May 25. After its launch in 2008, the site was acquired by Lithium Technologies in […]

YouTube and Snapchat: Better Late Than Never?

It’s refreshing to see a couple major players in the social media sphere attempt to make amends for their egregious mistakes, even if that atonement comes way, way later than it should have. The errors in question are Snapchat’s recent and massively unpopular redesign and YouTube’s algorithm allowing highly inappropriate videos into their app for […]

PopSugar in Hot Water After Swiping Influencer Photos

Prior to a couple weeks ago, PopSugar seemed innocuous enough. Up until that point, the San Francisco-based media and technology company was known for their female-oriented fitness videos and lifestyle content and, more recently, for coming out with their own cosmetics line. But their reputation for helping women was tarnished on April 13 when a […]

Cryptocurrency: Proceed with Caution

If you have paid any attention to the news in the past year, there’s one word you’ve likely heard over and over again: “bitcoin.” Cryptocurrency has been one of the hottest topics of conversation in the tech world for a while now, and it seems like everyone is trying to get in on it at […]

Tech Industry Leaders Pledge Over $300 Million to STEM Education Following Trump’s Memorandum

Historically, multiple US administrations, Congress, and tech companies have attempted to push computer science education forward. Currently, however, the relationship between the Trump administration and tech is strained. After Trump moved to dissolve DACA and responded feebly to national violence, hundreds of tech CEOs and leaders voiced their dissent while dozens left his advisory councils. […]